Dr Shankar Subramanian Iyer, Dr Sangeeta Malhotra, Dr Fernando Eraña Reyes Jr, Dr Raman Subramanian, Dr Rashi Singh and Dr Soofi Anwar 2024. Strategy for Business Recovery in NOVO Cinemas. Educational Administration: Theory and Practice. 30, 4 (Apr. 2024), 7923–7942. DOI:https://doi.org/10.53555/kuey.v30i4.1621.