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Ruwan Ratnayaka, S.M. Ferdous Azam, Jacquline Tham and Sakinah Mohd Shukri 2024. Effectiveness Of Online Reputation Management In Moderating The Connection Between User-Created Content And The Online Reputation Of Destination Management Companies; With Special Reference To The Sri Lanka Tourism Industry. Educational Administration: Theory and Practice. 30, 5 (May 2024), 4587–4599. DOI:https://doi.org/10.53555/kuey.v30i5.3676.