[1]
Dr. Pinaki Ghosh, Rashmi Aggarwal, Tanvi Verma, Prof Rupali Chatterji Bhattacharya, Dr. Seema Thakur and Dr. Alok Kumar 2024. Marketing Strategies for Financial Institutions: Leveraging Human Capital for Competitive Advantage. Educational Administration: Theory and Practice. 30, 5 (May 2024), 5304–5311. DOI:https://doi.org/10.53555/kuey.v30i5.3780.