DR. NIRAV R. VYAS; DR. SANDEEP MAKWANA. Individual’s Perceived Value And Materialism As Drivers To Self-Brand Integration And Brand Love For Smartphones In India. Educational Administration: Theory and Practice, [S. l.], v. 30, n. 5, p. 3965–3973, 2024. DOI: 10.53555/kuey.v30i5.3558. Disponível em: https://kuey.net/index.php/kuey/article/view/3558. Acesso em: 17 jul. 2024.