SURABHI DHAR KATHAIT; PROF. H.C. PUROHIT; ISHITA SAINI; ISHAANT SAINI. Subliminal Advertisements And Their Relationship With Consumer Emotion & Buying Decision: A Study On Indian Customer. Educational Administration: Theory and Practice, [S. l.], v. 30, n. 5, p. 6503–6517, 2024. DOI: 10.53555/kuey.v30i5.3968. Disponível em: https://kuey.net/index.php/kuey/article/view/3968. Acesso em: 23 jul. 2024.