NANDITA DEY; DR. KINGSHUK ADHIKARI; DR. DINESH KUMAR PANDIYA. Influence Of Personality Traits Of Celebrities On Buying Decision Of Cosmetic Products: An Empirical Study. Educational Administration: Theory and Practice, [S. l.], v. 30, n. 5, p. 12801–12807, 2024. DOI: 10.53555/kuey.v30i5.5374. Disponível em: https://kuey.net/index.php/kuey/article/view/5374. Acesso em: 21 sep. 2025.