MRS. ANITHA C; AMUTHA S; DR. KANNAN P; DR VISHAL SRIVASTAVA; DR RITU SHARMA; DR. GAJANETHI SWATHI KUMARI. Understanding The Factors Contributing To Cognitive Dissonance During Online Purchases: A Practical Investigation With A Focus On Electronic Goods. Educational Administration: Theory and Practice, [S. l.], v. 30, n. 4, p. 3715–3720, 2024. DOI: 10.53555/kuey.v30i4.2115. Disponível em: https://kuey.net/index.php/kuey/article/view/2115. Acesso em: 18 may. 2024.