PROF. (DR.) SACHIN SHARMA; DR. KAVITA SHARMA; (DR.) KULDEEP AGNIHOTRI; MRS. ANSHU MISHRA. A Study On The Role Of Artificial Intelligence On Buying Behaviour Of Consumers In India. Educational Administration: Theory and Practice, [S. l.], v. 30, n. 5, p. 14587–14591, 2024. DOI: 10.53555/kuey.v30i5.4960. Disponível em: https://kuey.net/index.php/kuey/article/view/4960. Acesso em: 25 jun. 2025.