[1]
Ajay Chaudhary, Prof. (Dr.) Devendra Kumar Modi, and Prof. (Dr.) Prateek Gupta, “Investigating The Impact Of Economic Factors, Perception Of Branded/Unbranded Apparel And Promotional Activities On Young Consumer Buying Behavior Towards Apparel In Ghaziabad City”, kuey, vol. 29, no. 4, pp. 501–511, Nov. 2023.