Parul, Jagandeep Singh, and Sanjeev Kumar Sharma. “Reflecting Upon Omnichannel Retailing: A Systematic Review of Literature”. Educational Administration: Theory and Practice 30, no. 3 (April 4, 2024): 513–526. Accessed December 1, 2025. https://kuey.net/index.php/kuey/article/view/1306.