Dr. Neha Patel, Dr. Gincy Jiju Mathew, Dr. Rajeshwari Jain. Buy Now Or Regret Later: The Irresistible Pull Of Scarcity Marketing In Retail. kuey [Internet]. 2024 Apr. 24 [cited 2026 Apr. 4];30(4):9854-62. Available from: https://kuey.net/index.php/kuey/article/view/5869