Investigating The Awareness Factors Affecting Women Indigenous Entrepreneurship Model

Abstract

In today's evolving landscape, entrepreneurship has gained prominence, not only for creating innovative products or services but also for generating employment opportunities. This article delves into the realm of entrepreneurship, particularly focusing on fostering indigenous entrepreneurship among women. Our objective was to delve into the factors influencing awareness among women in indigenous entrepreneurship. To achieve this, we devised a comprehensive framework and gathered data from 300 women entrepreneurs in the northern region. Utilizing analytical tools such as SPSS and Microsoft Excel, we meticulously analyzed the data. The results revealed various awareness factors impacting the indigenous entrepreneurship model for women.