Synergizing Sustainability: A Holistic Approach to Enhancing CSR Effectiveness through Operations Research Methodologies

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Pushpa Koranga
Thanmaya Jyothi K
Meenakshi Sambamoorthy
Kazanfar Surve

Abstract

This paper explores the utilization of operations research methodologies for enhancing the effectiveness of corporate social responsibility (CSR) initiatives within multinational corporations. Specifically, it examines the CSR endeavors of Siemens Ltd to identify optimization opportunities. Siemens is a multinational conglomerate renowned for its commitment to sustainability and   social responsibility. We focus on two key areas: Resource Allocation: We employ linear programming and network optimization models to allocate resources efficiently across various CSR initiatives, maximizing their impact based on predetermined objectives and constraints. Supply Chain Sustainability: We leverage data analytics and simulation techniques to assess the environmental and social footprints within Siemens' supply chains, identifying opportunities for greening the procurement process and improving working conditions for suppliers' employees. Through this comprehensive analysis, the research aims to: Demonstrate the value of operation research techniques in enhancing CSR effectiveness. Provide specific recommendations for Siemens to optimize its CSR resource allocation, supply chain practices, and impact measurement. It offers a replicable framework for other companies to integrate operation research into their CSR strategies. The findings of this research hold significant implications for both Siemens and the broader corporate landscape, potentially leading to more impactful and data driven CSR initiatives that contribute meaningfully to sustainable development and social good.

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How to Cite
Pushpa Koranga, Thanmaya Jyothi K, Meenakshi Sambamoorthy, & Kazanfar Surve. (2024). Synergizing Sustainability: A Holistic Approach to Enhancing CSR Effectiveness through Operations Research Methodologies. Educational Administration: Theory and Practice, 30(4), 3922–3928. https://doi.org/10.53555/kuey.v30i4.2144
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Articles
Author Biographies

Pushpa Koranga

KSA Barns College of Arts Science and Commerce, Panvel

Thanmaya Jyothi K

Western College of Commerce & Business Management, Sanpada Research Scholar, SR University, Telangana

Meenakshi Sambamoorthy

Faculty, J. K. College of Science & Commerce, Ghansoli, Navi Mumbai

Kazanfar Surve

Western College of Commerce & Business Management, Sanpada