A Strategic Planning Concept At Investments Company: An Analysis

Abstract

Strategic planning is defined as a continuous process of designing and developing an organization's plans. It is based on collecting information and data as well as developing strategic decisions based on a continuous assessment of local, regional, and international environmental variables, as well as changes in the organisation’s internal environment, discovering opportunities and challenges, and identifying strengths and weaknesses. Investments company is a public company that plays a crucial role in managing and investing in the largest sectors. It is affiliated with the pension fund, as it manages and invests in the fund’s funds, real estate, and affiliated hotels. A review of the company’s administrative structure indicated that there is no department specializing in strategic planning but only the existence of a planning office. The problem of the study revolves around the need to design a model for the dimensions and elements in strategic planning. This study aims to strengthen the role of public sector companies to achieve the national vision as well as revive Islamic values and identity in organizations. This study also aims to enhance the application of proper management principles by examining the strategic planning of investment companies, and a field study. A qualitative approach was used, while the inductive approach was used to collect data from previous literature. Data collections would be analysis by content analysis method. Yield of this study showed that several defines and methods of the strategic planning in the investment companies.