Digital Technology Usage and Demographic Impacts on Using FinTech Products of Banking Sector

Abstract

The study evaluated the diverse impacts caused by the digital technology usage and demographic features on using FinTech products offered by banking sector. The nature of the research involved is empirical which examine the impacts caused by the technology usage level and demographic factors affecting the usage of FinTech products. The empirical research collects opinions based on the data collection instrument of interview schedule which analyse various dimensions. The sample selection was carried out using the judgement sampling technique based on the usage level of FinTech products. The study has used a sample size of 212 users of financial technologies based on nature of statistical tools  used. The study will make use of Chi-Square testing and regression analysis to evaluate the impacts caused by the technology usage on adopting towards the FinTech products offered by banking sector. The findings of the study also suggest that there is a significant connection between the use of a variety of technologies and the amount of satisfaction that individuals have in regards to the decision-making process about the adoption of FinTech services. By increasing the degree of satisfaction, individuals are able to enhance their positive attitude and intention to use FinTech services, as well as lower the dangers associated with utilizing FinTech services in their financial commitments.