Analytical Study On Factors Shaping The Skill Development Towards Entrepreneurial Mindset Among Generation Z – Study Limited To Chennai City.

Abstract

The landscape of entrepreneurship is undergoing a dynamic transformation, influenced by the energetic and tech-savvy Generation Z. As this demographic group joins the workforce, they bring unique traits and ambitions that are distinctively shaping the future of entrepreneurship. This study aims to explore the factors influencing skill development that contribute to an entrepreneurial mindset among Generation Z in Chennai, India, and to examine the relationship between these factors. Employing a convenience sampling method, the research surveyed 380 Gen Z individuals through a Google Forms questionnaire from October to December 2023, analysing the data with SPSS v26.0 through exploratory factor analysis and correlation coefficients. The research identified five key factors—Entrepreneurial Attitude, Entrepreneurial Personality, Entrepreneurial Career, Entrepreneurship Education, and Entrepreneurial Intention—that significantly influence the entrepreneurial mindset among this demographic. Correlation analysis showed strong positive relationships among these factors, particularly between Entrepreneurial Education and the other factors, indicating a closely knit framework that fosters an entrepreneurial mindset. The findings suggest that fostering positive attitudes towards entrepreneurship, coupled with relevant education and personality development, can significantly enhance entrepreneurial intentions among Gen Z. This research contributes valuable insights into the development of educational and policy strategies aimed at nurturing entrepreneurship within this young demographic, highlighting the importance of a supportive ecosystem in cultivating the next generation of entrepreneurs.