Technological Advancements And Innovations In The Tourism Industry: For Sustainable Tourism

Abstract

The study discusses the role of technological advancements and innovations in promoting sustainable tourism. It highlights how the tourism industry can address ecological concerns, encourage responsible travel behavior, and improve the well-being of local communities by employing innovative strategies. Specifically, the study examines the concept of “smart tourism,” which involves the effective and efficient utilization of intelligent and cutting-edge technologies to enhance collaboration, create innovative value, and improve the industry’s competitiveness, entrepreneurship, and innovation. The study emphasizes the importance of integrating technologies such as the Internet of Things, blockchain, and data analytics to foster sustainable practices in the tourism sector. These technological solutions can enable efficient resource management, mitigate environmental impact, and provide customized and engaging experiences for visitors. The study is conducted all over India and selected the Indian sub-continent as the study area. The targeted population for the study is tourists and local communities. The study collected data from secondary sources. Descriptive and Explanatory research design is used in the study. The study underscores the need for collaboration among various stakeholders, including businesses, governments, and local communities, to implement sustainable smart tourism practices and achieve a balance between the economic advantages of tourism and the preservation of cultural and natural assets.