An Analytical Study of the Quality of Saudi Banks’ Websites

Abstract

This study aimed to analyze the quality elements of Saudi banks' websites through the model of website quality standards. Content analysis form comprising 58 questions that included several criteria related to the quality of ten (10) Saudi bank websites for 15 days from 1 August 2023 through 15 August 2023. Using the Google search engine, the content of the websites was assessed against the four-point quality criteria of content, organization, design, and ease of handling. Frequencies, percentages, arithmetic means, and standard deviations were obtained through statistical analysis.  The results revealed that the quality of organizing Saudi banks' websites ranked highest at 92.2%. Quality of organizing websites' general average of 2.89 against a possible maximum score of 5 indicated an acceptable level of approval and registered the highest score for the dimensions of the standard (and logo), with an arithmetic average of 3.00.