The Issues And Challenges Of Homestay Business Sustainability In Selangor And Perlis: In The Lens Of Social, Economic And Environmental Factors

Abstract

As the global travel industry continues to grow, there is an increasing awareness of tourism's environmental, economic, and socio-cultural impact. This study comprehensively explores sustainability practices in the context of homestays, which represent a unique and localised form of accommodation. Homestays, characterised by the integration of guests into the homes of local hosts, offer a potential avenue for sustainable tourism development. This study examines three dimensions of homestay sustainability, including environmental, economic, and socio-cultural. It investigates the economic impacts on host communities, emphasising the importance of fair economic distribution and community empowerment. Furthermore, the socio-cultural dimension delves into preserving local heritage and traditions, fostering intercultural exchange between hosts and guests. Additionally, the study explores the role of homestays in supporting and enhancing community well-being, government support and addressing issues such as social culture. A key focus of this research is identifying issues and challenges associated with integrating sustainability into homestay operations. By interviewing eleven homestay business owners and successful examples from the Selangor and Perlis regions, the study aims to provide practical insights for homestay business owners, travellers, and policymakers to foster more sustainable and responsible tourism activities. The findings of this research contribute to the ongoing discourse on sustainable tourism and offer a foundation for developing guidelines and recommendations to enhance the sustainability of homestay experiences. Ultimately, this research seeks to promote a balance between economic growth, environmental conservation, and cultural preservation within the rapidly evolving landscape of global tourism