Analyzing The Growth, Barriers, And Impact Of E-Commerce: A Comprehensive Study On Usage And Functionality
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Abstract
Now a days E Commerce market grow with a very significant rate, Specially in India, The main objective of this paper is to find out the actual growth of E Commerce in India & the factor which hamper the growth of E – Commerce in India and also find out the factor which are responsible for the Significant growth of E commerce in India, after identify a lots of factors it clearly indicated that in near future India became the hub of E commerce, because of advancement of technology in India and large Number of Adult consumers in India . Now a days E-Commerce became a new reality of the globalized world. It not only involve the buying and selling of goods and service through online mode but also include the E- Retailing ( business to consumer ) and also include the business to business transactions, It also include Online education, Online Stock exchange, but privacy, online fraud, safety issues of buyers and sellers are the main barrier in the growth of E Commerce in India. But the way E- Commerce convert physical market into online market is very commendable.