Investment Challenges Faced By Working Women In Kerala: A Structural Equation Modelling Analysis

Abstract

This study examines the complex investment challenges faced by working women in Kerala and how various factors interact to shape their investment decisions. In previous studies, women's investment behaviour and broader economic challenges have been predominantly studied, but studies focused on working women's investment problems have received less attention. A modified version of the questionnaire was used to determine the constraints on the investment decision based on 17 constraints derived from prior research. This study uses structural equation modelling (SEM) to analyse the complex relationship between different factors in a survey of regular salaried working women of different ages, occupations, and income brackets. Our findings reveal important insights into the investment challenges working women face. We recognize the importance of financial literacy in influencing investment decisions and emphasise the need for targeted education programs. In conclusion, this study contributes to the growing body of knowledge about gender investment challenges by using SEM analysis.